INTRODUCTION

Quite often, we face problems which can not be easily solved since we either do not known a solution which can be used or completely lack a problem solving strategy. Such problems usually have one common feature: a conflict of demands. In addition, complex problems have many interrelated conflicts which block our path to a solution. In such cases we need to apply innovative thinking to find a way to resolve the conflicts and avoid costly compromises. To be able to achieve best results, we need to identify exactly where the causing conflicts reside, extract and formulate a right problem, and think “out of the box” to generate new solution strategies.

In the recent past, our abilities to quickly develop new effective ideas as a response to complex problems were considered as a gift, and a process of innovative problem solving was chaotic and non-manageable. Today, the situation is different. A major impact on understanding innovative thinking was produced by TRIZ research, which resulted in a number of practical and systematic methods which has quickly gained reputation as the best practice of innovation at such companies as Samsung, Intel, Procter & Gamble.

A major difference between our and classical approaches to innovative problem solving is that we use unique systematic techniques to support and enhance each step of the problem solving and idea generation process. These methods use analytical techniques and generic patterns of strong solutions and provide much higher success of finding a needed solution than classical methods of trials and errors. A key element of our approach is TRIZ, which was originally developed for the use in technology and engineering, but recently, added with new tools and techniques, was successfully extended to business and management areas.

Our method can be applied in the following areas:

• Finding causes of business, management, and social conflicts
• Resolving conflicts and contradictions
• Business process improvement and business process innovation
• Performance and productivity improvement
• Improved use of resources
• Innovative improvement of business products and services
• Inventing new business products and services

Although our approach is relatively new, it has gained popularity at a number of Fortune 500 companies and is used by them to solve current problems and generate future business strategies. Due to their systematic nature, the methods and techniques can be learned and put to practice by every  business professional, that adds significant value to the existing intellectual assets of any organization.

This unique hands-on training is conducted in a workshop format by intensive practicing with real-life customer’s problems that they are encouraged to bring to the class.

The course usually hosts international audience and is conducted in English.

WHO SHOULD ATTEND

Everyone who is willing to learn a new paradigm of innovative problem solving in business and management: business and technology managers, team leaders, management consultants, consultants in quality and innovation, productivity consultants, students of management disciplines, problem solvers.
If you have doubts if the course is appropriate to you, please contact us and we will assess your specific situation.

TRAINING PROGRAM

• Explanation of key concepts and a process of innovative problem solving based on systematic methods of supporting creativity.
• Driving forces of business and management innovation.
• System Thinking and System Levels of problem solving; dealing with conflicts by using the “win-win” strategy.
• Contradictions and methods of their elimination.
• Overview of xTRIZ Techniques, xTRIZ Roadmap for Business and Management.
• Root Conflict Analysis (RCA+) technique: building a map and visualization of causes and effects which contribute to an overall problem. Ranking of problems: using value-based ranking methods to identify problems priority.
• Innovative Principles of conflict elimination and breakthrough ideas generation: learning problem solving methods which help to solve identified problems by conflict resolution in most ideal ways.
• Idealization and optimization of solutions: analysis of resources to solve problems or implement new business solutions in most cost-effective ways.
• Ranking and landscaping of generated ideas.
• Case studies and practice throughout the entire day.

WHAT YOU GET

Understanding of TRIZ-based paradigm of innovative problem solving.

Ability to analyze problems and business systems in a systematic way and properly identify core causes of problems.

Fast generation of new solution concepts and new ideas to solve existing problems in a systematic way.

Improved decision making.

Raising intellectual capital of organizations and individuals by acquiring practical skills of modern methods of systematic innovation, which have proven to be most successful during last ten years.

CERTIFICATION

Upon successful completion of the course, you will get a Certificate of Completion.

COURSE LEADER

Valeri Souchkov, M.Sc, internationally recognized TRIZ Trainer and Expert, certified by the founder of TRIZ G. Altshuller. Since 1989, he trained more than 4.000 working professionals worldwide, as well as assisted over 100 innovative projects in different industries.

He conducted training and project facilitation at many organizations, including Capgemini, DSM, DuPont, LG Electronics, Posco, Philips, Reckitt Benckiser, Siemens. He introduced the first public TRIZ training courses in Europe and has been running them on a continuous basis since 1992.

He is author of more than 70 publications on TRIZ, systematic innovation and IT support for innovation, as well as one of developers of modern TRIZ and Systematic Innovation techniques.

He was a co-founder of Invention Machine Corporation, and a co-founder and currently Executive Board Member of the European TRIZ Association (www.etria.net) Since 2003, he heads ICG Training and Consulting as well as runs a full-length (130 hours) course on TRIZ and Systematic Innovation for B.Sc. and M.Sc. students at the University of Twente, The Netherlands.

PRICE

• A fee for the training is Euro 600,- per person (excl. VAT/BTW if applicable).
• The fee includes:  Collection of course slides and reference materials; Lunch and refreshments; After-course 3 months free informational phone/e-mail support; 15% discount of the extended (advanced) TRIZ Courses.
• Prepayment before the starting course date is required. Cancellation is possible 3 weeks before the course, otherwise we retain 20% of the fee.

10% discount* is applicable in the following cases:

• Two or more participants of the same organization visit the course.
• A course is visited by an existing customer (individual or organization) of ICG T&C.
• Payment of a course fee will be done at least 30 days prior to a course starting date.

* Discounts are not cumulative

LOCATION

Utrecht is a central “hub” of the Netherlands which is is easy to reach from every direction and is situated within 30 minutes by direct train from Amsterdam airport Schiphol.
Upon registration, we will provide you with details of the course location and a list of possible accommodations.

MORE INFORMATION

To get a detailed program and brochure of the course, please contact us.

If you want to learn more about TRIZ-based systematic Innovation in business and technology, please have a look at the following papers in the Adobe PDF format:

• Breakthrough Thinking with TRIZ for Business and Management
  (20 pages, white paper, PDF)
• TRIZ and Systematic Innovation: New Tools for Business Creativity
  (2 pages, white paper)

REGISTRATION

Please note that the number of participants is limited due to practical orientation of the course. To timely register for the course, please visit our Registration page

QUESTIONS & CONTACT

In case you have any questions, please contact us via e-mail or call +31-(0)6-20423455 +31-(0)6-20423455 or +31-(0)53-4342884,  +31-(0)53-4342884; fax +31-(0)53-2011174